Joe Papermaker is the CEO of the Papermaker Foundation and the King of Etowana. He serves as the primary antagonist of the early discs of Where There's Smoke, as well as a recurring name in Kaj's music.

He serves as a dictator ruling over Etowana, having inheriting the position with his father's death.

In TRANS ICON HEROBRINE, it is revealed that Joe Papermaker died, but the reigns were not passed down to Jesse Papermaker as expected. The details of this are unknown, however, as Joe continues to rule Etowana in the comic.

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